Lois Ferns

Why Motion Matters: 5 tips for including motion in your content plan

Social media is a saturated space. Brands and organisations are vying for customers’ attention on the same channels, at the same time. Couple this with attention spans decreasing at alarming rates, and it’s easy to wonder whether your content will ever be seen.  Adding motion graphics to your social media strategy is a great way …

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How Organisations Can Communicate Their Green Credentials

Over the last couple of years, it has become almost mandatory for organisations to show their customers and consumers how green their business practices are and how much they do to help the environment. However, all marketers will relate – an environmental awareness day, week, or month will crop up out of nowhere and there’s …

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