Tai Tarian

work examples

Passion. Ambition. Respect.

Linc Cymru.

Established in 1977, Linc Cymru is a well-known Housing Association and Care Provider based in South Wales. They have a strong reputation in the field of affordable home ownership, high-quality social housing, sheltered housing and enterprise businesses.

Linc Cymru has over 4500 properties in its portfolio and employs over 500 staff with further ambitious plans for growth.

Linc Cymru has been working with Millrace to deliver on their marketing and design requirements since 2021.

This particular focus has been to ensure tenants and employees truly understand the values that are at the heart of all Linc Cymru does; Passionate, Ambitious & Respectful.

Millrace Marketing are also helping to raise the profile of Linc Cymru as a place where people can flourish, embrace new ideas, and work collaboratively to provide better outcomes for their customers.

We focussed on utilising their existing branding and turned this into meaningful messaging both on and off-line.

Brand/Print Design

Careers Fair Roller Banner, Informative Flyer, Blog/Case Study Copy Writing.

Brand Exposure/Development

Social Media Campaign, Employee Stationary Pack

> Click on image to enlarge.

Engagement 2022.

Street Football Wales.

Street Football Wales (SFW) is a social inclusion charity that delivers Football for excluded people throughout Wales.

The SFW brand was developed by one of our in-house designers at Millrace, along with the creation of new brand guidelines. The branding needed to work across various outlets – both physical and digital formats.

Our design projects for SFW included print elements, such as annual reports, leaflets and business cards; Digital elements, such as social media artwork; and merchandise such as a design for shirts and water bottles.

Millrace was also brought on board to raise the profile of SFW. This amounted to several campaigns which were all delivered bilingually (in both Welsh and English).

Throughout all these campaigns we were required to talk to two different audiences 1) players to attend, 2) corporate companies for funding and sponsorship.

This were high profile campaigns at times, with Michael Sheen (actor) featured and supporting the charity as part of the Homeless Football World Cup.

Brand/Print Design

Annual Reports, Information Leaflet, Drop-in Session Flyer, Social Media Campaign.

Collateral Design

Match/Training Wear, Player Issued Water Bottle, Staff Business Cards

> Click on image to enlarge.

Be The Spark.

Business in Focus.

Focus Enterprise Hub is a Welsh Assembly Government infrastructure set up to support start up and early-stage business owners during growth periods through a variety of fully funded workshops, events, and courses. Additionally, the Newtown Hub offers an incubation space that allows businesses to develop their skills in a collaborative and vibrant working environment.

Millrace were approached to create visuals that showcase their services through clear and creative designs. As always, the team at Millrace started by developing and following a timeline to help make the collating phase as efficient as possible. This included scheduled meetings, shared spreadsheets, and setting up a digital “drop-in” area to share design assets.

The project requirements were best communicated via a series of case studies and supporting marketing collateral. Thirty businesses were contacted and interviewed to provide an overview of their experience with Focus Enterprise Hub, and with brand guidelines Millrace were then asked to design case studies that were printed and used across the Hubs website.

The Hub also felt that their offering could seem daunting to those looking to further their business ideas as there is a complicated “eco-system” approach to support on offer. We were therefore also involved in a project to condense their positioning into a series of digestible animated explainer videos, each covering a different area of The Hub’s offering.

Case Study Development

Case Study Research, Writing, Template Design & Implementation

Animated Explainer Videos

Research, Script Writing, Storyboarding, Voiceover (English & Welsh Language), Animated Motion Graphic Design

> Click on image to enlarge.